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Guides: How to write a good Discord server description

How to write a good Discord server description

4 min read · Updated

The short version

A good Discord server description says who the server is for and what happens there, in the first line. On OneBump it must have at least 50 characters, and can have up to 500 on Free or 1,000 with Premium. Be specific: “weekly Valorant tournaments” beats “fun gaming server”.

  • Line 1: who it is for. Line 2: what happens there.
  • Discord formatting and links work. Invites to other servers are removed.
  • Type /preview to see your advert before you bump.
On this page

What is the description?

The description is the text on your . People scroll past an advert in about two seconds. The first line has to make them stop.

What should I write?

  1. Who it is for. “A server for Minecraft builders.”
  2. What happens there. “Weekly build battles, a survival world, and a showcase channel.”
  3. Why join now. “Season 4 starts on Friday.”

Not like this

OneBumpAPP

https://discord.gg/your-invite

You’ve been invited to join a server

Pixel Forge

1,260 Members

Join

Pixel Forge

General Information

Created: -

Members: 1,260

Boosts: 0

Bumps: 1

Category: Gaming

Server Description

Best server ever!!! Fun, active and friendly community. Join now!!! 🔥🔥🔥

Advertisement Links

Support • Vote • Premium • Guilds.me

Bumped By: Auto bump

It could be any server. Nothing says who it is for.

Like this

OneBumpAPP

https://discord.gg/your-invite

You’ve been invited to join a server

Pixel Forge

1,260 Members

Join

Pixel Forge

General Information

Created: -

Members: 1,260

Boosts: 0

Bumps: 1

Category: Minecraft

Server Description

A server for Minecraft builders.

Weekly build battles, a survival world, and a showcase channel for your builds.

Season 4 starts on Friday. New players welcome.

Advertisement Links

Support • Vote • Premium • Guilds.me

Bumped By: Auto bump

Who it is for, what happens, and a reason to join this week. One line is bold.

What are the limits?

RuleFreePremium
Shortest description50 characters50 characters
Longest description500 characters1,000 characters
Lines shown1414
  • Discord formatting works. Bold, italic, underline, strikethrough, headings, quotes, lists, spoilers, code, links, masked links and your server’s own emoji all show as they do in Discord. The table below shows the most used ones.
  • No invites to other servers. An invite to any server but yours is removed, and a masked link to one keeps only its words. Your own invite link stays.
  • No invite shorteners. Addresses such as dsc.gg or discord.me are refused. OneBump says: “Invite shorteners (like dsc.gg or discord.me) aren’t allowed. Your Join button already links to your server.”
  • Nobody is pinged. Mentions and @everyone show, but notify nobody.
  • Formatting does not hide words. Blocked words and the 18+ check read everything in your advert, including spoilers and the address behind a masked link.
To getType
Bold**Season 4**
Italic*Season 4*
Underline__Season 4__
Strikethrough~~Season 3~~
Heading# Season 4
Spoiler||surprise||

A good description is one part of growing a server. The rest is in how to grow a Discord server.

How do I change my description?

  • In Discord: type /settings in your server. A menu called “OneBump settings” opens. Only you can see it. Press Description, type, and press Submit.
  • On the website: log in, press your server, then press the Settings tab. Type in Description and press Save changes. The preview next to it changes as you type.

You need the permission in that server. Owners and administrators have it.

Stuck on an empty box?

On the website, press Start with an example under an empty description. OneBump writes a few lines for your kind of server. Change them to fit.

How do I check it before I bump?

Type /preview in your server. OneBump shows your advert the way other servers will see it. Only you can see the preview, and nothing is sent. Anyone in the server can use /preview, up to 10 times in 10 minutes.

OneBumpAPP

👀 This is your advert

Other servers see exactly this when this server is bumped.

Bump nowChange it

Only you can see this

What /preview shows under your advert. The advert’s own buttons are switched off there.

What else changes how my advert looks?

  • Colour. The stripe down the left side. Free for everyone.
  • Banner. A wide picture under the text. Premium only.
  • Category and tags. They decide who sees your advert first. You can pick one of 24 categories and up to 5 tags.

Read what is on my advert and how to change the colour and banner.

What can go wrong?

  • “Add 10 more characters so people know what your server is about.” The number changes with what you typed. Write that many more characters.
  • “That is 20 characters too long. Free servers get 500. Premium gets 1,000.” Take that many characters out.
  • Your server is marked 18+. OneBump checks every description for adult content. Read the 18+ rules.
  • Your advert is reported. Scams, fake giveaways and promises you cannot keep get reported and removed. Read the rules of bumping.

Quick answers

How long can a OneBump description be?

At least 50 characters. Up to 500 on Free and 1,000 with Premium. At most 14 lines are shown.

Can I use bold text or links in my advert?

Yes. Bold, italic, headings, spoilers, links, masked links and your server’s own emoji all work, as they do in Discord. The one thing removed is an invite to another server.

Does OneBump write a description for me?

It can give you a starting text to edit: press “Write one for me to edit” in setup, or “Start with an example” in Settings.

Your next step

Open your server’s settings and write your description. The preview updates as you type.

Edit your advert

Still stuck?

Ask in the support server